Andreas Urban – CEO IT-Connected
'' StraightUp is a competent and reliable partner who understood our requirements and goals. Together with the very friendly, always helpful and creative StraightUp team, we worked on the conception and implementation of our marketing strategy and optimized our new customer acquisition. Thanks to this collaboration, we were able to significantly increase our reach. We are currently still working on generating more qualified leads and increasing our conversion rate. I can recommend StraightUp to anyone who wants to further develop their B2B marketing and digital sales. ''

Initial situation

• No functioning lead generation process
• Sales employee without appointments
• Cold calling and referrals as the only forms of lead generation
• No predictability in the acquisition of new customers